What makes something newsworthy?

Find out what factors make an article newsworthy

It’s a common question when it comes to writing a press release. Any PR and marketing professional should constantly ask the question of whether something is newsworthy or not.

Industry, News and views, Insights, Brand design, Content, Social media

Viral Marketing – How it works

Find out how viral marketing works and the factors that make up a great viral marketing message.

For the past couple of weeks, I have been studying a term that we all subconsciously experience daily, that term is viral marketing.

Industry, News and views, Insights, Brand design, Content, Search Engine Optimisation (SEO), Social media

The Troll that is Stopping your Conversion Rates

Find out how to stop the troll that is stopping your potential customers dead in their tracks.

For every website that has an online shop, getting customers through the sales funnel and finally past the buying stage can feel like a constant battle with very little reason as to why it happens.

Industry, Commerce, Content, Development, Search Engine Optimisation (SEO), Insights

Website upgrade for AKA Case Management

We are delighted to have launched our latest project for AKA Case Management.

Industry, Health and social care, Development, Maintenance, Wordpress

The value of your brand

Branding is the first thing you have to think about when starting your business. What audience are you trying to reach? What message are you trying to portray?

Industry, Brand design

Search engines set to penalise illegal streaming

Two of the major search engines, Google and Bing, are set to punish sites which illegally stream content. Find out what this means for you

Industry, Insights, Search Engine Optimisation (SEO)

Working with Launchpad SEO

We are delighted to announce that we are now working in partnership with a highly talented SEO agency, Launchpad SEO, to help work on our sites to boost them up Google rankings.

Industry, News and views, Search Engine Optimisation (SEO)